Episode 3: 27 Years on Michigan's Political Beat
Episode 2: The Story of "Pure Michigan"
The “Pure Michigan” campaign is more than a decade old. How did it start? How is it doing? Where is it headed?
Today, on the Cold Oatmeal podcast, we talk with Lindsay VanHulle of Crain’s Detroit Business and Bridge Magazine about her reporting on the coming of age of Michigan’s popular tourism campaign.
Then, we say so long and good luck to a great colleague.
Episode 1: Marketing Michigan
How do you market an entire state? How about some advice every PR professional should follow? How many burpees are too many burpees? Let’s find out.
Today, we talk with Emily Guerrant, a great friend and the vice president for marketing, communications and public relations for the Michigan Economic Development Corporation.
The Pilot
Zach Gorchow, editor of Gongwer News Service, joins the Resch Strategies team for the pilot episode of the Cold Oatmeal podcast. We talk with Zach about news in 2017 and his pet PR peeves.
Then, Nick shares the words and phases that annoy him most, and we share the origins of the Cold Oatmeal name.
It's our first time. Join us!